
Print best-before date (BBD) on products
Clear shelf life labeling for maximum product safety and consumer confidence
The best-before date (BBD) is a key labeling feature for food, drinks, cosmetic products and many other consumer goods. It indicates until when a product retains its specific properties such as taste, smell or nutritional value. To ensure complete traceability and compliance with legal requirements, the best-before date must be clearly legible, abrasion-resistant and permanently affixed to the packaging. Various printing technologies are used for this, which can be precisely integrated into existing production lines.
Get in touch with usWhy is a clearly legible best-before date essential?
Product safety and consumer confidence
A clearly legible best-before date (BBD) gives consumers certainty about the quality and freshness of a product. It creates trust and is a key element for retail sales.
Product safety & information
In the EU and Switzerland, the marking of the best-before date on food and many other products is required by law. Incorrect or illegible marking can lead to product recalls and legal consequences.
Protect brand integrity
A clearly legible best-before date facilitates management in the warehouse and enables better tracking in the logistics process. Products with an expiring date can be quickly identified and sorted out.

Challenges in printing the best-before date
The marking of the best-before date (BBD) places special demands on accuracy, durability and production reliability. Depending on the packaging material, the right printing technology must be selected to ensure legible and abrasion-resistant markings.
Material-dependent technology selection
Not every printing technology is suitable for every material. Different systems are used for glass and metal packaging than for flexible plastic packaging or labels. Choosing the right technology is crucial for a clean print image and long-lasting legibility.
Error-free processing of variable data
The BBD is a variable data item and is set either manually or automatically in the production line. Even small errors in data entry can render entire batches unusable. Error-free integration into the production system is therefore essential.
Permanent legibility under load
Packaging with a printed best-before date must withstand transportation, storage and handling. The labeling must not smudge or fade in order to ensure product safety at all times.

The CHROMOS way to the optimum solution
Material analysis and selection of technology
Every material has specific requirements for labeling. We analyze the packaging types and select the optimum printing technology - whether glass, metal, plastic or flexible films.
Test prints under real conditions
Before integration, we test the marking on original materials. In this way, we ensure that the best-before date is abrasion-resistant, clearly legible and complies with legal requirements.
Seamless integration into the production line
Our systems fit seamlessly into your existing production lines - regardless of whether they are high-speed systems, synchronized lines or manual processes.
Support and customization
We accompany you during commissioning and offer long-term support. We also provide flexible support for material changes or process optimizations.
Contact us
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